Mary’s Living & Giving Shop

mary's living & giving shop, Primrose Hill

When it comes to vintage/thrift/charity shops I just don’t have the treasure-unearthing skills that some people seem to possess. It’s for this reason that I generally don’t have the patience to trawl through them, and yes I’m aware this is probably a Catch 22 situation. It’s a shame because Camden Town, where I spend my lunch hours, is full of charity shops.

Last year, I came across ‘mary’s living & giving shop’ in Primrose Hill: it was a revelation. I am a fan of Mary Portas but I don’t have a TV so I wasn’t even aware that she’d teamed up with Save the Children, helping them to revamp their charity shops and make them more customer-friendly and so, of course, more profitable.

This is now my favourite thrift shop in London. I’ve seen some amazing pieces in here, from Louboutin and Miu Miu heels to dresses by D&G and Orla Kiely – even a Mulberry coat (I still regret leaving that one behind). The stock is well-edited, well-organised, well-priced, and you can also buy books and homewares. But one of my favourite things about this place is the fitting room, hidden inside a wardrobe. If you’re ever in NW1, I’d definitely recommend a visit! Can you recommend any similar places for me to try?

mary’s living & giving shop, 109 Regent’s Park Road, London, NW1 8UR (nearest tube: Chalk Farm / Belsize Park). Also branches in Westbourne Grove, Richmond, Fulham and Edinburgh.

Union jack dress in mary's living & giving shop, Primrose HillVintage radio in mary's living & giving shop, Primrose HillMenswear section in mary's living & giving shop, Primrose HillChandelier in mary's living & giving shop, Primrose Hill

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  • RCagz

    I’m dying to get down to one of Mary’s charity shops! Love the concept, charity shops can be such wonderful treasure troves if you look closely :) xoxo

  • Dearne Sutherland

    I’ve never bought anything from Mary’s, but I always donate there! You can sign up to Gift Aid which means you receive an email every 6mths or so telling you how much they’ve raised from your donations. My recent email was around £250! I think the attention to detail, presentation etc. really helps them raise more money than a normal charity store would which makes me think my donations are worthwhile (over selling on eBay for a fiver). De x

    • Becky |

      It’s so good to know this! I always sign the Gift Aid forms in charity shop bags but never really considered that they can make a serious amount of money from it. How wonderful (and it doesn’t cost us a penny)!

  • Sarah Betty

    I remember the TV programme when she did this and was enamoured with the whole idea. The fact she turned something that normally has a really bad name into something so beautifully designed is wonderful. And when I say a bad name, I just mean charity shops are never that well presented are they.

    Despite all of this, I have still yet to go!


  • Amy

    This shop really is cute. Your photos are so lovely!

  • Mademoizelle Eloïse

    Beautiful pictures :)


  • Dina Karivalis

    Great pictures, I love looking through thrift stores and stuff, but you are right it definitely takes patience! If you get a chance would love for you to stop by my blog!

    xo Dina

    Sweetest Somethings

  • Sophie

    Luscious pictures- that’s some great VM! To be honest I wasn’t aware there was a MP charity shop still going (I thought it was a pop-up thing), so I am definitely going to make a point of visiting this one now

    Sophie x