Cult independent jewellery brand Tatty Devine have just launched their brand new app, enabling smartphone and tablet users to shop Rosie Wolfenden and Harriet Vine’s quirky and humourous designs on the go (because we all have days when we need a quick retail therapy hit) as well as allowing them early access to sample sales – the first of which is next month with discounts of up to 80%!

Tatty Devine have utilised digital media to great effect and hold a strong online presence, as was seen recently when high street chain Claire’s Accessories was accused of copying their designs with fans quick to express their disgust via Twitter, Facebook, and their own blogs.

I’m new to shopping via apps (making my first purchase of some Egyptian cottons bedsheets from Debenhams last week, oh the glamour) but with such a loyal customer-base this one is sure to be successful. To celebrate it’s launch all £30+ orders placed between tomorrow and Monday 9th April will receive an Egg Brooch worth £18 for free!

Just search the app store for ‘tatty devine’ to download the app for free, or shop via the website at TattyDevine.com.

Do you shop via your smartphone? Will you be downloading this app?

All images courtesy of Tatty Devine.